June 19, 2014
SCORE Dirt LiveHD promoting CBS Sports Network
Telecast of SCORE World Desert Championship
show from Motorsports Café at Licensing Expo at Mandalay Bay in Las Vegas
RENO, Nev.—Las Vegas’ SCORE Trophy Truck superstar champion driver and B.J. Baldwin will be the featured guest in the SCORE spotlight during tonight’s special two-hour broadcast of the SCORE Dirt LiveHD Internet show. The show will air tonight from 7 p.m. to 9 p.m. (PT) from the massive SCORE display within the Motorsports Café at the 2014 Licensing Expo at the Mandalay Bay Convention Center in Las Vegas.
Born and raised in Las Vegas, Baldwin races in the marquee SCORE Trophy Truck division for high-tech, 850-horsepower unlimited production trucks. Baldwin drives the No. 1 Monster Energy Baldwin Motorsports Chevy Silverado. Baldwin’s regular number is 97 but as defending class champion he has earned the No. 1 plate for the year.
Celebrating its 41st season in 2014 as the World’s Foremost Desert Racing Organization, during tonight’s 24th episode of the 2014 SCORE Dirt LiveHD season at 7 p.m. (PT) other guests will include a prominent short-course off-road racer, the reigning Miss California, the star of the A&E Network’s new Big Smo show and a prominent Southern California advertising and marketing executive.
George Antill, Creator, Executive Producter and Host of SCORE DirtLiveHD, commented, “First of all we regret not being able to present our show as scheduled yesterday morning because of technical difficulties. Tonight will be an excellent two-hour show. SCORE Dirt LiveHD in general and this show in particular is taking SCORE to the next level. We know you will enjoy it and it will reach audiences that don’t normally click into the show and learn even more about our sport and our amazing racers.”
ON CBS SPORTS SPECTACULAR
The recent Tecate SCORE Baja 500 will be televised on a delayed basis in the USA, Canada and U.S. Territories as a one-hour special on the CBS Sports Network. The show, being produced by SoCal’s acclaimed BCII TV, will air for one week on the CBS Sports Spectacular show with the initial airing at 9 p.m. ET on Sunday, July 20, 2014. Following a week of airing the CBS Sports Network telecasts, the Tecate SCORE Baja 500 show will air worldwide in over 100 countries through international distribution. All events in the SCORE World Desert Championship are televised world-wide, starting with the original broadcasts on the CBS Sports Network.
With several million viewers in nearly 100 countries, the SCORE Dirt LiveHD one-hour show is broadcast live weekly and the show is anchored in 2014 around the five-race SCORE World Desert Championship.
Baldwin, 34, has spent most of his SCORE racing career in the featured SCORE Trophy Truck division where he has won an unprecedented four season point championships (2006, 2008, 2012, 2013) and he has six career SCORE Trophy Truck race wins. Baldwin has also earned the overall and SCORE Trophy Truck victories in the last two Tecate SCORE Baja 1000 races.
Joining Baldwin in this unique two-hour show will be short-course off-road champion racer R.J. Anderson, the reigning Miss California Cassandra Kunze, Big Smo, star of the new reality ‘Hick-Hop’ show on A&E and Lifetime by the same name and Eric Morley, founding partner of Blue C Advertising in Costa Mesa, Calif.
The 2014 season of SCORE Dirt LiveHD includes numerous on-site interviews in addition to the shows that are broadcast from the SCORE broadcast studios in El Cajon, Calif., just east of San Diego.
The high definition shows also includes numerous award-winning video highlight packages, most produced by Mexico’s Cactus Films or San Diego’s Tempt Media.
SCORE Dirt LiveHD also goes on-site live with expanded event coverage during SCORE events. Live event coverage in 2014 includes the entire five-race 2014 SCORE World Desert Championship of two races in the United States and three in Baja California, Mexico. The fourth round of the new SCORE World Desert Championship will be the Inaugural Rigid Industries SCORE Desert Challenge in Imperial Valley, Calif. on Sept. 25-28.
DIRT LIVEHD CREW
Desert racing public address announcer and former racer George Antill is the executive producer and host of the show along with periodic surprise guest hostesses including Miss Monster Energy Supercross Dianna Dahlgren. One of the regular elements of the show on a SCORE social media interchange, allowing fans and racers to comment and ask questions through the SCORE Facebook and SCORE Twitter platforms. Another special segment most weeks is SCORE Tech Tips with SCORE Tech co-directors Jake Velasco or Art Savedra or SCORE Trophy Truck racer and prep-shop owner T.J. Flores.
Shaun Sauer, SCORE Media Production Manager, is the coordinating producer of the show. The program is hosted on ustream.com, the world’s largest streaming internet site.
DIRT LIVEHD GUESTS…
With the 48 original shows airing in 2013 and 23 so far in 2014, in addition to extensive live event coverage, special racer guests have included Jim Anderson, R.J. Anderson, Ryan Arciero, B.J. Baldwin, Robby Bell, Ricky Brabec, Jonathan Brenthel, Marc Burnett, Johnny Buss, Johnny Campbell, Kurt Caselli, Dan Chamlee, Martin Christensen, Travis Clarke, Quinn Cody, Sean Cook, Marty Coyne, Justin Davis, Pat Dailey, Pat Dean, Colin Edwards, Shane Esposito, Steven Eugenio, T.J. Flores, Doug Fortin, Robby Gordon, Peter Hajas, Rod Hall, Shelby Hall, Kory Halopoff, Nick Hamm, Elias Hanna, Steve Hengeveld, Ed Herbst, Jerry Herbst, Tim Herbst, Troy Herbst, Gerardo Iribe, Jesse Jones, Mike Julson, David Kamo, Lucas Knecht, Erek Kudla, Eduardo Laguna, John Langley, Morgan Langley, Zak Langley, Mike Lawrence, Harley Letner, Matt Loiodice, Brad Lovell, Matt Lovell, Rob MacCachren, Wayne Matlock, Andy McMillin, Daniel McMillin, Jessica McMillin, Luke McMillin, Mark McMillin, Nick Mills, Derek Murray, Jason Murray, Andrew Myers, Steve Olliges, Matt Parks, Adam Pfankuch, Mark Post, Danny Prather, Kyle Quinn, Josh Quintero, Ivan Ramirez, Joe Ramirez, Jay Reichert, Cody Robinson, Brett Robinson, Larry Roeseler, Oscar Ruiz, Kirk Russell, Mark Samuels, Cory Sappington, Ross Savage, Armin Schwarz, Brian Shaleen, Justin Smith, Fred Sobke, Pete Sohren, Cameron Steele, Craig Stewart, Ivan Stewart, Colton Udall, Gus Vildosola Sr, Gus Vildosola Jr, Jason Voss, Kellon Walch, Brandon Walsh, Tim Weigand, Jessie Williamson, Brad Wilson, Brian Wilson, Randy Wilson, Rick Wilson, and Ronny Wilson.
Official Sponsors: Tecate Beer-Official Beer/Official Race Sponsor, Monster Energy-Official Energy Drink, BFGoodrich Tires-Official Tire, Rigid Industries LED Lighting-Official Lights, King Shocks-Official Shock Absorber, Polaris-Official UTV, Volaris Airlines-Official Airline, CBS Sports Network-Official Television Partner, Wide Open Excursions- Official Arrive and Drive Company, Coca-Cola-Official Soft Drink, Crystal Bay Casino-Official Casino, Hotel Coral and Marina-Official Hotel.
Associate Sponsors: SatellitePhoneStore.com and Symons Ambulance Company.
Additional SCORE Partners: Proturismo Ensenada, Visit Baja California Sur, Baja California Secretary of Tourism, Baja California Sur State Government, Mexicali Ayuntamineto, COTUCO Mexicali/San Felipe, Cruz Roja Mexicana, GoPro, Instant Mexico Auto Insurance, PCI Race Radios, McKenzie’s Performance Products and Advanced Color Graphics.
For more information, visit the official website of the SCORE World Desert Championship at www.score-international.com.
SCORE MEDIA CONTACT: Dominic Clark, firstname.lastname@example.org