SCORE Latest News

Rugged Radios is now Official SCORE Radio Communications Sponsor/Partner


March 24, 2023

‘Celebrating 50 Years of Desert Racing Excellence’

Industry leader Rugged Radios announced today as

SCORE Official Radio Communications sponsor/partner


Opener of 4-race 2023 SCORE World Desert Championship on 263.50-mile course

For next-week’s King Shocks 36th SCORE San Felipe 250, presented by Baja Vida;

SCORE live streaming includes qualifying, contingency, start/finish, course action


    ENSENADA, Baja California, Mexico – ‘Celebrating 50 Years of Desert Racing Excellence’ this year, SCORE International announced today a new sponsor partnership with industry leader Rugged Radios as the SCORE Official Radio Communications for the SCORE World Desert Championship.

     After many years as an active SCORE Contingency company, Rugged Radios will make it’s official sponsorship debut with SCORE at next week’s season-opening King Shocks 36th SCORE San Felipe 250, presented by Baja Vida, being held in San Felipe, Baja California, Mexico.


     “SCORE’s partnership with Rugged Radios will provide continued radio and communication needs along with its quality product lines for all SCORE racers, team communications, and for the global SCORE off-road performance lifestyle enthusiast fan base,” commented Jim Ryan, SCORE Vice-President of Marketing and Sales. “Rugged Radios’ strong industry presence and radio product lines will help elevate SCORE communications along with its strong marketing presence.

     This will also elevate the overall series and racer exposure for the 2023 and season and beyond. We are looking forward to a lasting and rewarding SCORE sponsor partnership with Rugged Radios.”


     Greg Cottrell, Founder, and President of Rugged Radios has a long history with SCORE racing and is excited his company is now an official SCORE sponsor.

     "I grew up hearing about my dad racing Class 11 in SCORE Baja races and will never forget the stories of him going down the summit.” Said Cottrell. “When SCORE International asked us to partner with them, it only took a few days to agree to the conditions and commit to a long-term partnership,” remarked Cottrell.

     “Rugged is proud to be part of the SCORE family now, and our team looks forward to helping anyone and everyone starting at the first race of the year. See you in San Felipe!”


     Rugged Radios, based in Arroyo Grande, Calif., is in its 32nd year of providing the very latest quality equipment and expanded service for multiple industries. For more information, visit

     Rugged Radios will have working display areas at all SCORE race events for products, repair services, and technical advice.



     Here are the dates for the four-race 2023 SCORE World Desert Championship Golden Anniversary season, ‘Celebrating 50 Years of Desert Racing Excellence’, which will be held totally in Baja California, Mexico for the eighth consecutive year:

  • King Shocks 36th SCORE San Felipe 250, fueled by Baja Vida—

March 28-April 2, San Felipe, Baja California, Mexico

  • BFGoodrich Tires 55th SCORE Baja 500—

May 31-June 4, Ensenada, Baja California, Mexico

  • 4th SCORE Baja 400, presented by VP Racing Fuels—

September 12-17, Ensenada, Baja California, Mexico

  • BFGoodrich Tires 56th SCORE Baja 1000—

November 13-18, La Paz, Baja California Sur to Ensenada, Baja California, Mexico


     Official SCORE Sponsors: BFGoodrich Tires-Official Tire and Race Title Sponsor, Ford-Official Truck and SUV, King Shocks-Official Shock Absorber and Race Title Sponsor, Polaris RZR-Official UTV, VP Racing Fuels-Official Fuel and race presenting sponsor, Baja Vida-Official Snacks and race presenting sponsor, Optima Batteries-Official Batteries, Rugged Radios-Official Radio Communications, Wide Open Excursions-Official Arrive and Drive Company, Crystal Bay Casino-Official Casino.

     SCORE Official Partners: The Satellite Phone Store, Instant Mexico Auto Insurance.

     Additional SCORE Associate Partners: Baja California Secretary of Tourism, MEXICO Secretary of Tourism, San Felipe Foundational Municipal Council, Ensenada Municipal Government, San Felipe Marketing Tourism Committee, Ensenada Marketing Tourism Committee, Ensenada Hotel and Motel Association, Proturismo Ensenada and Cruz Roja Mexicana.

     For more information regarding SCORE, visit the official website of the SCORE World Desert Championship at